Mobile marketing is perhaps one of the most important and at the same time the most overlooked. With the quickly growing handheld device market, consumers these days find what they need on the go and in the palms of their hands. Simply put, your customers are using mobile smartphones and as a marketer you need to be seen. Its not to late to start, the mobile revolution is here and it’s growing fast.
Here is an example of Google analytics. By installing analytics on your website we know exactly how many of your visitors are coming from mobile devices:
mobile analytics
“Mobile search has grown 400% in the past year” – Google
Mobile-Friendly Websites
If your website is not optimized for mobile devices or simply does not work on mobile phones then you are losing a LARGE number of potential clients. Mobile search optimization goes hand in hand with local search optimization. Most people are looking for businesses nearby through their handheld devices such as the iPhone, Blackberry, Android etc. Our specialists are experienced in providing optimized mobile websites so all relevant information is quickly accessible. For more information visit our mobile web development page.
Pay-Per-Click Mobile Marketing
Are you running a Google AdWords campaign? Why not optimize it specifically for mobile devices such as smartphones and tablets. By have a dedicated campaign for mobile devices you can set a separate budget, and target different keywords too. The best part is, people can click directly on your phone number on your ad and call you without even visiting your website.
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